Compare the representations of gender and ethnicity Beyonce's Run the world and the video for Dizzee Rascal’s Dream.

Both Beyonce and Dizzee Rascal convey their messages and ideologies through the narrative structure of their music videos. In the video, "Run The World", Beyonce portrays a feminist ideology through the lyrics and mise-en-scene. The video is predominately based in a post apocalyptic world where women are presented as powerful and superior to the man. This goes against to the generic conventions of women in the media. The demographic are shown this in various scenes , such as the wide-shot of Beyonce holding 2 hyaenas on chains, this conveys the idea women being superior as the animals in the scene could be iconography of the males sex. The chains that are attached to the hyaenas represent how the power over women has been flipped to the power of men. ( Feminist theory; Bell Hook.).

In the video, "Dream", Dizzee Rascal conveys the narrative of a young, black males journey in a white-dominated musical industry. Throughout the duration of the video, Dizzee is presented as the toy Jack-In-The-Box, this could represent how his talent was suppressed into a specific type of music,  shown as the box, and every now and then he was aloud to come out of the box for a certain space of time. However, Dizzee was always placed back in the "box" and suppressed again. The rest of the characters are portrayed as puppets on strings, showing the power that the predominately white government have.